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"Energy on track" is a journey of discovery into the future of energy. At EXPO 2017 in Astana, Germany presented itself as an energy visionary. Visitors walked through a coherent story with powerful content in 4 theme worlds that allowed them to zoom in from the global to the individual perspective. Germany’s roadmap was incorporated into the dramatic composition, architecture and interactive elements of the German Pavilion, represented by energy lines and a map of the future. The German Pavilion was one of the most frequently visited exhibition areas, attracting more than half a million visitors.
Federal Ministry for
Ecomomic Affairs and Energy
insglück Gesellschaft für Markeninszenierung mbH
D. Wintzen (CCO), C. Poswa (CFO), A. Horbelt (CD), M. Heindl, K. Adam, V. Ganz, J. Müller, H. Stoff, S. Stolze
A. de Taranto (Architect, Director), W. Laier, A. Tàrrega, M. Kreideweiß (Architect)
mac messe- und ausstellungscenter Service GmbH
R.-T. Becker, G. Becker, S. Pilgram