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PRO RE NATA / Skincare packaging

PRO RE NATA
PRO RE NATA

Discipline: Communication

Discipline: Communication

PRO RE NATA is a bioceutical skincare brand that applies a systematic solution based on natural ingredients and biotechnology. Most competitors insist on being “professional”, but PRO RE NATA differentiates by setting the core of the brand as “authenticity”, focusing on healthy living. “PRO RE NATA”, a professional term used by doctors and pharmacists in prescriptions, means ‘as needed’ or ‘as the situation arises’. The overall design is deliberately reminiscent of a prescription to establish the identity of a bioceutical skin solution that embodies the professionalism of doctors.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Asia

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2018

Client / Manufacturer

Katalyst

Katalyst
Seoul, South Korea

Design

PlusX

PlusX
Seoul, South Korea

Myungsup Shin, Taesu Im, Jisu Kim, Hyojin Lee, Suji Choi, Yura Kim

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Design

Katalyst

Katalyst
Seoul, South Korea

Philip Lee, Jaeil Kim, Jooyoung Park, Sunjung Park, Hyeri Park