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Yogurt guoshi / Food packaging

Yogurt guoshi
Yogurt guoshi

Discipline: Packaging

Yogurt guoshi

Discipline: Packaging

Yogurt guoshi is a yogurt that tastes best at room temperature. It combines seasonal sunshine fruit such as raspberry and peach with fermented fresh milk. A unique "SDTFP" process is used, which ensures a fruity taste and preserves nutrients. It also comes as a neutral natural yogurt, which enables consumers to make their own fruit combination. The design fuses a light artistic label design with a milk bottle form. The designers chose not to use photos, but instead a more unique and complex watercolor style.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Asia

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2016

Client / Manufacturer

New Hope Nutritional Drinks Co., Ltd.

New Hope Nutritional Drinks Co., Ltd.
Cheng Du, China

Design

Pesign Design

Pesign Design
Shenzhen, China