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NAVER Creator Day Vol.2 / Event design

NAVER Creator Day Vol.2
NAVER Creator Day Vol.2

Discipline: Communication

Discipline: Communication

Naver holds events annually to support creators in various fields. ‘Creator Day vol.2’ was a crossover stage event with media art, performed by two musical groups and four illustrators. Each of four patterns in two colors represents the different artists. New images created by a combination of these pieces symbolize artistic collaboration. Naver used Creator Day to project an image of supporting culture. They used the key visual as the background pattern in leaflets, banners, and posters to deliver a message that Naver supports culture and design through Creator Day.

  • TARGET GROUPS Other target groups: creators (illustrators and musicians)

  • TARGET REGIONS Asia

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2017

Client / Manufacturer

NAVER Corporation

Naver
Seongnam, South Korea

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Design

HIVELAB Co., Ltd.

HIVElab Co., Ltd.
Gyeonggi-do, South Korea

Younghun Han (Creative Director), Hyunwoo Lee, Miyoung Kim, Donghyun Kim (Designer)

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Design

FM COMMUNICATIONS Inc.

FM COMMUNICATIONS Inc.
Seoul, South Korea