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Eat 120 packaging / Food packaging

Eat 120 packaging
Eat 120 packaging
Eat 120 packaging
Eat 120 packaging
Eat 120 packaging

Discipline: Packaging

Eatea 120 is marketing Taiwanese tea as the taste of Taiwan. The packaging is inspired by the old Taiwanese saying, "eat something sweet to invite good fortune". The traditional belief in local deities (God of Wealth, Sea Goddess, and God of Love) comes alive in modern and simple illustration styles that showcase the charismatic aspects of Taiwanese deities and help develop iconic brand value.

  • TARGET GROUPS Consumer / User, Trade / Industry, Public Sector / Government

  • TARGET REGIONS Asia

  • DEVELOPMENT TIME other period: 6 months

  • DATE OF LAUNCH 2016

Client / Manufacturer

Eattea120

Eattea120
Taichung City, Taiwan

Design

U VISUAL COMMUNICATION

U Visual Communication
Banqiao Dist., New Taipei City, Taiwan

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