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Azur Elite / Iron

Azur Elite
Azur Elite

Discipline: Product

Discipline: Product

This product ensures easy, effective ironing of all ironable garments with no burns guaranteed. In its motion-reactive iQ mode, this smart iron changes behavior depending on use, ensuring the amount of steam is matched to the iron’s speed. A unique, intelligent, digital menu responds precisely to the user’s behavior and gives a visualization of speed changes. Elements like display bezels and filler door grip flanges have been eliminated for a smooth, clean finish, while a Quick Calc Release lever is molded beautifully into the heel for easy removal.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Europe

  • DEVELOPMENT TIME 13 - 24 months

  • DATE OF LAUNCH 2017

Client / Manufacturer

Philips

Philips
Eindhoven, Netherlands

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Design

Philips

Philips Design
Eindhoven, Netherlands

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