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Linde AG / Annual report

Linde AG
Linde AG
Linde AG
Linde AG
Linde AG

Discipline: Communication

Linde AG
Linde AG

Discipline: Communication

The title of this annual report is “Leveraging Potential”. It highlights the company’s focus on the potential offered by technology, economics, environment and society. Due to its broad service portfolio, Linde is in a position to systematically exploit new opportunities and potential. The spiral key visual which appears on both cover and back page of the two publications – the annual report and corporate magazine – conveys the theme of potential for growth, change and movement. It is continued across both front pages, matching up perfectly to form a visual link between the annual report and the corporate magazine.

  • DATE OF LAUNCH 2017

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Europe

  • TARGET GROUPS Consumer / User, Trade / Industry, Public Sector / Government

Client / Manufacturer

Linde

Linde AG
München, Germany

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Design

hw.design

hw.design GmbH
München, Germany

Frank Wagner, Veronika Kinczli, Carmen Vierbacher, Lisa Raff, Benedikt Bäumler, Adelgund Janik

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