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FMC AG 2016 / Annual report

FMC AG 2016
FMC AG 2016
FMC AG 2016
FMC AG 2016
FMC AG 2016

Discipline: Communication

FMC AG 2016
FMC AG 2016

Discipline: Communication

This annual report bears the title "APPLYING KNOWLEDGE” and the associated magazine is entitled “LIVING KNOWLEDGE”, demonstrating the Group’s attitude towards taking responsibility and imparting knowledge for patients, employees and partners in healthcare. The publication, which is prepared as a book within a book, should be seen as an independent corporate magazine. In it, the growth strategy is presented as an emotional experience. Using different perspectives – such as from the company, patient or employee standpoint – it illustrates how particular knowledge and experiences contribute to long-term success.

  • DATE OF LAUNCH 2017

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Europe, North America

  • TARGET GROUPS Consumer / User, Trade / Industry, Public Sector / Government

Client / Manufacturer

Fresenius Medical Care

Fresenius Medical Care AG & Co. KGaA
Bad Homburg, Germany

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Design

hw.design

hw.design GmbH
München, Germany

Frank Wagner, Sandra Gieseler; Julia Molina Romero; Silke Blattner

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