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Everland clip cookies / Food packaging

Everland clip cookies
Everland clip cookies

Discipline: Packaging

Discipline: Packaging

Everland Clip Cookies are a combination of clips and cookie box sold in a theme park and zoo. There are three flavors – cheese, almond, and mix – and the characters were designed based on the animals actually living in Everland. The identity of each character was reflected in the product by using colors appropriate to each animal: red, the unique color of the lesser panda, blue reminiscent of water and glacier, the habitat of penguins, and green, the colors of bamboo and forest, the habitat of the panda.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Asia, Specific country/region: South korea

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2017

Client / Manufacturer

SAMSUNG C&T

SAMSUNG C&T
Yongin-si, Gyeonggi-do, South Korea

Design

SAMSUNG C&T

SAMSUNG C&T
Yongin-si, Gyeonggi-do, South Korea

Sunyoung Park, Jiwon Kim, Jimin Lee