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Washuli / Font design

Washuli
Washuli

Discipline: Communication

Washuli
Washuli
Washuli
Washuli
Washuli

Discipline: Communication

A visualization experiment is the core idea behind this font design for Chinese characters. The ceramic tile is an ancient Chinese architectural element. Movable-type printing, which has made an immense contribution to Chinese and world civilization, is also based on ceramics. The pattern behind this font helps to visualize the Chinese character architecturally, thus “Walishu” unites two great innovative traditions of Chinese culture: architecture and printing.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Asia

  • DEVELOPMENT TIME 13 - 24 months

  • DATE OF LAUNCH after 2018

Client / Manufacturer

Huang Jingfeng Design Lab

Huang Jingfeng Design Lab
Guangdong, China

Design

Huang Jingfeng Design Lab

Huang Jingfeng Design Lab
Guangdong, China

Jingfeng Huang