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2003 annual report, E.ON AG
After a period of focus and growth, E.ON spent 2003 integrating the companies it had acquired and enhancing performance. In a groupwide project called “on•top”, E.ON defined the ten core concepts supporting this objective. In the report, each of these concepts was interpreted photographically in a two-page spread, with a page inserted in the middle of the spread with an explanation of why each concept is important to E.ON.