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The "Monument of Friendship" (MdF) is an obelisk, built out of more than 5,000 bottles of Jägermeister in front of 216 LED panels with a surface of 120 m². We created a total of eight custom-built interactive modules for this installation, so that visitors of the "Kieler Woche" could interact with the obelisk in many different ways. Using web sockets, smartphones and kick-pads, users were able to control the installation's content and play with it. The Jägermeister obelisk is a digital construction paying tribute to friendship and furthermore celebrating it accordingly.
Karsten Weil (Chief Creative Officer), Stefanie Weil (Digital Concept), Alexander Heß (TD), Christoph Heß (OP), Julia Dejung, Essam Belas (Design)
Thomas Mann, Daniel Szymanski (Creative Code)
dirk&philip kommunikation GmbH
Dirk Henkelmann, Philip Borchardt