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Urban Neo / Glasses

Urban Neo
Urban Neo

Discipline: Product

Urban Neo

Discipline: Product

Reduction to the maximum was the aim of the development of the Urban Lite frame. By pushing the limits of injection molding, combined with a new integrated screwless snap hinge, it was possible to design the lightest and thinnest full rim frame. The use of high-tech SPX+ plastics for the front and titanium temples provide flexibility and stability where needed. The temple end is designed completely new and pushes the limits of 2C injection molding. Now it is possible to have a seamless, transparent temple tip combined with a softer material - fully adjustable for perfect wearing comfort.

  • ASSESMENT CRITERIA Aesthetics / Design Quality, Innovation / Autonomy, Usability / Ergonomics

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Africa, Asia, Australia/Oceania, Europe, North America, South America

  • DATE OF LAUNCH 2017

Client / Manufacturer

Silhouette International Schmied AG

Silhouette International Schmied AG
Linz, Austria

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Design

Silhouette International Schmied AG

Silhouette International Schmied AG
Linz, Austria

Silhouette International Design Team Gerhard Fuchs

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