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KUBOTA M7001 series / Tractor

KUBOTA  M7001 series
KUBOTA  M7001 series

Discipline: Product

KUBOTA  M7001 series
KUBOTA  M7001 series
KUBOTA  M7001 series
KUBOTA  M7001 series

Discipline: Product

Boasting a powerful, courageous styling, the M7001 is the flagship model for KUBOTA’s emergence onto the global upland agriculture market. The design seeks to deliver a wide range of functions with simple, intuitive operation for increased work precision. The monitor streamlines only the information necessary for the current task, allowing optimal integrated control of the tractor and farming implements. Offering high work efficiency, this model also achieves savings in seeds / seedlings, fertilizer, agricultural chemicals and fuel. All of these controls have been combined into one armrest unit, allowing for a comfortable extended operation.

  • ASSESMENT CRITERIA Practical Use, Usability / Ergonomics, Brand Identity

  • TARGET GROUPS Consumer / User, Trade / Industry

  • TARGET REGIONS Australia/Oceania, Europe, North America, Further localization:: Japan

  • DEVELOPMENT TIME other period:: 37 - 48 months

  • DATE OF LAUNCH 2015

Client / Manufacturer

KUBOTA Corporation

KUBOTA Corporation
Osaka, Japan

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Design

KUBOTA Corporation

KUBOTA Corporation
Osaka, Japan

Hisato Kato, Yoshitaka Higashikawa, Yoshihiro Kushita

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