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Vodafone Smart Platinum 8 Mini / Smartphone

Vodafone Smart Platinum 8 Mini
Vodafone Smart Platinum 8 Mini

Discipline: Product

Discipline: Product

The Smart Platinum Mini 8 is the newest premium segment smartphone from Vodafone. Flagship performance is packed into a compact 5.2” FHD device that is easily held in the hand. The cameras are best in class for the demanding, socially digital target user. The fit and finish are easily identified as premium. The mid-frame is made of precision-machined aluminum with polished, diamond cut chamfers that extend into the side keys, creating an elegant, fluid form. The front and back are made of soft-edged 2.5D glass. Metallic films are laminated to the rear glass while the front facing stereo ports and attention to details are well thought out.

  • ASSESMENT CRITERIA Aesthetics / Design Quality, Execution / Material Selection, Brand Identity

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Africa, Australia/Oceania, Europe

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2017

Client / Manufacturer

Vodafone GmbH

Vodafone Group Services GmbH
Düsseldorf, Germany

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Design

studiomem

studiomem
München, Germany

Javier Gomes de Lima, Alina Jörissen, Abigail Potié, Bert Schurgers, Anne Schlösser, Rudolf Voigt

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Design

Vodafone GmbH

Vodafone Group Services GmbH
Düsseldorf, Germany

Daniel Schubert, Stephen Lee

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