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Herrmannsdorfer / Corporate Design

Herrmannsdorfer
Herrmannsdorfer

Discipline: Communication

Discipline: Communication

Herrmannsdorfer is a family-owned company focused on sustainability, the appropriate treatment of animals and ecological food processing long before "organic" became trendy. To continue the brand's identity as a pioneer and to update its design, Zeichen & Wunder created a clear brand architecture with a new, distinctive word mark: a handwritten logotype that also appeals to younger audiences, keeping the green color as a design element in a fresher shade. A series of charming pictograms can be used to label the food. Stationery, business cards, stamps and letterhead, new truck stickers and brochures complete the picture as well as a website.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Europe

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2016

Client / Manufacturer

Herrmannsdorfer Landwerkstätten

Herrmannsdorfer Landwerkstätten
Glonn GmbH & Co. KG
Glonn, Germany

Design

Zeichen & Wunder GmbH

Zeichen & Wunder GmbH
München, Germany

Irmgard Hesse, Marcus von Hausen

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