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Effortlessness, elegance, purity: these three words are the cornerstone of the Rolls-Royce (RR) VISION NEXT 100. It embraces ageless Rolls-Royce icons such as the chrome Pantheon Grille and Spirit of Ecstasy, as well as elements entirely new to Rolls-Royce such as faired-in wheels, a “clamshell” roof and a futuristic, innovative interior. The RR VISION NEXT 100 focuses on the following key aspects of a new dimension of automotive luxury: the “Personal Vision,” the “Grand Sanctuary,” the “Effortless Journey” and the “Grand Arrival.”