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YG TIMES APP / Mobile app

YG TIMES APP
YG TIMES APP

Discipline: Communication

Discipline: Communication

YG Entertainment’s essence is music, artist and culture. According to their essence, under the concept of "Consuming the Contents,“ we created the YG TIMES APP, for that YG produces the contents and can use in the YG platform. In terms of UX, we removed unnecessary menu points, and contents can be quickly consumed without categorizing, due to an intuitionally designed T-type structure. In terms of UI, we minimized the interference between UI elements and contents, increased the concentration of the contents to assist focus on them. By not using the colorful colors rather than neutral tones, we express the understated minimalist image.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Africa, Asia, Australia/Oceania, Europe, North America, South America

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2016

Client / Manufacturer

YG Entertainment

YG Entertainment
Seoul, South Korea

Design

PlusX

PlusX
Seoul, South Korea

Sabum Byun, Bongho Choi, Mira Jeong, Youjin Jeon, Jeongho Kim, Soyeon Han, Jinkyung Na

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Design

YG Entertainment

YG Entertainment
Seoul, South Korea

Minsuk Yang (Executive Supervisor), SSJ (Creative Director), Jinwoo Choi (Project Director), Hankyoul Cha, Heesun Nam, Yina Kim (Project Planning)

Design

rawsimth

rawsimth
Seoul, South Korea

Chanyong Shim