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LG V20 Packaging / Smartphone packaging

LG V20 Packaging
LG V20 Packaging

Discipline: Packaging

Discipline: Packaging

“Package design of new concept that maximizes usability.” 1. We developed the scroll-spread type of unboxing to convey the image of an expert's toolkit. When unboxing, the user can see all components at a glance. This package design highlights the earphones with improved sound quality and other accessories to convey the image as a professional device. 2. A simplified design using logos and pictograms is used to provide product descriptions and highlight the brand image. 3. In response to the growing concern about the environment, we developed Eco Light Paper, which is both environmentally friendly and sleek.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Asia, Australia/Oceania, North America

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2016

Client / Manufacturer

LG Electronics

LG Electronics
Seoul, South Korea

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Design

LG Electronics

LG Electronics
Seoul, South Korea

Youngseok Seo, Jaesoon Cho, Il Do, Hansol Choi, Minyoung Kim, Sua Kim

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