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SAIC charge station / Charge station

SAIC charge station
SAIC charge station

Discipline: Product

Discipline: Product

A charging station is a contemporary energy post. Pier’s secure image provides inspiration for the design; we redefine the station in many aspects: cultural image, energy transportation and user identification. Our designers have incorporated the upstanding feeling of straight lines into the design to maintain the sense of security and offer a comfortable feeling. The circular breathing light is recognizable; it simulates blood circulation injecting invisible energy into vehicles. A detachable column satisfies both scenarios: hanging on walls and columns. Since a charging station is a public facility, we use a metal case in consideration of durability.

  • ASSESMENT CRITERIA Aesthetics / Design Quality, Execution / Material Selection, Brand Identity

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Asia

  • DEVELOPMENT TIME 13 - 24 months

  • DATE OF LAUNCH 2017

Client / Manufacturer

SAIC Anyo Charging Technology Co., Ltd.

SAIC Anyo Charging Technology Co., Ltd.
Shanghai, China

Design

Shanghai Muchidea Industrial Design Development Co., Ltd.

Shanghai Muchidea Industrial Design Development Co., Ltd.
Shanghai, China

Jinhong Xu, Haoming Chen, Shiyao Tao