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Hyundai i30 / C-segment hatchback

Hyundai i30
Hyundai i30

Discipline: Product

Discipline: Product

The new generation i30 evolves Hyundai’s design language with a timeless and sculptural design combining precise, tensed lines and refined rich surfaces. Excellent functionality such as roominess, good visibility and comfort is complimented by a sensuous and confident expression of design. Hyundai Motor is introducing a new design element at the front: the Cascading Grille, which will become the new family identity for Hyundai models. The clean and intuitive interior now features a horizontal layout that conveys an elegant and airy impression. Chrome detailing and high-quality interior materials create a calm and sophisticated atmosphere.

  • ASSESMENT CRITERIA Aesthetics / Design Quality, Practical Use

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Africa, Asia, Australia/Oceania, Europe, North America, South America

  • DEVELOPMENT TIME 25 - 36 months


Client / Manufacturer

Hyundai Motor Company

Hyundai Motor Company
Seoul, South Korea

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Hyundai Motor Company

Hyundai Design Center Europe
Rüsselsheim, Germany

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