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LG SIGNATURE UX / Home appliance UX design

LG SIGNATURE UX
LG SIGNATURE UX

Discipline: Communication

Discipline: Communication

The two products used a circle as a motif to express spaciousness and stability. The control panels of both products use a circular layout and sophisticated monotone themes to improve information recognition and usability, providing a unique user experience that can’t be seen in other appliances. The refrigerator has a transparent door allowing you to conveniently see the contents inside without opening the door. The washer display optimizes the user's viewing angle and angle of operation ergonomically. The complex control panel uses a simple circular display, enhancing the beauty of the product and minimizing the flow of hand operation.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Asia, Australia/Oceania, Europe, North America

  • DEVELOPMENT TIME 25 - 36 months

  • DATE OF LAUNCH 2016

Client / Manufacturer

LG

LG Electronics Inc.
Seoul, South Korea

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Design

LG

LG Electronics Inc.
Seoul, South Korea

Miyoung Park, Jisuk Chae, Kyunga Hong, Soyeon Ko, Sunju Lee

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