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kMix range / Product range

kMix range
kMix range

Discipline: Product

Discipline: Product

A consistent and comprehensive collection of kitchen products across food prep and breakfast, created to empower culinary creatives at home. kMix products promote user self-expression through a bold but approachable design, plus simple use via direct and intuitive features. Each product has been designed to sit equally well either alongside other kMix products, or indeed to complement other products within the eclectic kitchen space typical of this target consumer. Britishness comes through in the design approach and detailing - approachable soft geometric form, consistent badging, combined with hidden witty motives for owners to discover.

  • DATE OF LAUNCH 2017

  • DEVELOPMENT TIME 25 - 36 months

  • TARGET REGIONS Asia, Australia/Oceania, Europe

  • TARGET GROUPS Consumer / User

  • ASSESMENT CRITERIA Aesthetics / Design Quality, Target Group Fit

Client / Manufacturer

Kenwood

Kenwood Ltd.
Havant, United Kingdom

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Design

Kenwood

Kenwood Ltd.
Havant, United Kingdom

Darren Mullen, Sam Davies, Jamie Weaden, Nick Brook

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