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POLA ALLU / Cosmetics

POLA ALLU

Discipline: Packaging

Discipline: Packaging

POLA ALLU is a skincare brand that nurtures and arouses the skin. The simple structures are made up of circles and squares. Curving out at the midriff as if they are breathing while at the same time having a clear vertical axis, they charm with their many expressions. This concept reflects the image of women in their fifties, the target clientele. The smoky pink color, reminiscent of the first glow of dawn, stirs positivity and hope for growth. The outcomes are packages that exude both gentleness and strength.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Asia

  • DATE OF LAUNCH 2016

Client / Manufacturer

POLA INC.

POLA Inc.
Tokyo, Japan

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Design

POLA INC.

POLA Inc.
Tokyo, Japan

Takashi Matsui (CD), Chiharu Suzuki (AD), Rieko Nakamura, Kurumi Shigeta (D)

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