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Panasonic Gecai SERIES / Wiring device

Panasonic Gecai SERIES
Panasonic Gecai SERIES

Discipline: Product

Discipline: Product

Wiring device series for the Chinese market. We developed the world’s first switches, that can be operated by stroking horizontally anywhere on the surface. They are reasonably priced thanks to analog rather than electronic design. We aim to offer more people products that set a new standard. Exterior design also aims for a new standard. It features a curved, glossy and inviting surface that accentuates the product’s key “push anywhere” feature. Switches are arranged in a grid, and the area fingers can reach maximized, while unevenness is minimized for better cleanability. Every detail is thoroughly designed for user-friendliness.

  • DATE OF LAUNCH 2016

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User

  • ASSESMENT CRITERIA Aesthetics / Design Quality, Innovation / Autonomy, Usability / Ergonomics

Client / Manufacturer

panasonic

Panasonic Corporation
Kadoma, Osaka, Japan

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Design

panasonic

Panasonic Corporation
Kadoma, Osaka, Japan

Design Center, Yutaro Hayashi

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