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Coco Life Coconut Water / Packaging design

Coco Life Coconut Water
Coco Life Coconut Water

Discipline: Packaging

Discipline: Packaging

Founded by three young men to bring fresh air into traditional agriculture, Coco Life introduced a revolutionary product called Coco Easy to share the great taste experience with a packaging in a simple and elegant manner. Each coconut has its distinctive shape and size and continues to breathe and ripe even after harvest. Due to the demand of presenting the product in an attractive way and providing high functionality, Vetica chose the highly breathable and waterproof seal bag to protect the coconut while allowing consumers to check the freshness of the fruit. The kraft exterior, detailing Coco Life's philosophy – Simple, Natural and Fresh.

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Africa, Asia, Australia/Oceania, Europe, North America, South America

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2016

Client / Manufacturer

Coco Life Global Ltd.

Coco Life Global Ltd.
Taipei City, Taiwan

Design

Vetica Group

Vetica Group AG
Taipei City, Taiwan

Jillian Cheng (Managing Director), Yoji Yang (Strategic Planning), Kimi Huang (Graphic Designer)

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