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Staatstheater Mainz / Corporate Design

Staatstheater Mainz

Discipline: Communication

Presenting Staatstheater Mainz as an exciting place of imaginative exploration distinguished by social relevance and artistic boldness, its corporate design is characterized by diversity and openness: there is a pairing of opulence and austerity, with a new light shed on all defining style elements. Corporate fonts are alternated with playful typography and the prominent star logo is subjected to many modulations, allowing the theater to form its corporate identity around the element of surprise.

Discipline: Communication

  • TARGET GROUPS Consumer / User

  • TARGET REGIONS Europe

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2015

Client / Manufacturer

Staatstheater Mainz GmbH

Staatstheater Mainz GmbH
Mainz, Germany

Design

Neue Gestaltung

Neue Gestaltung GmbH
Berlin, Germany

Pit Stenkhoff, Nina Odzinieks, Ole Jenssen, Anna Bühler, Katerina Trakakis, Dorothee Kaser

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