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Consentido / Wine label design


Discipline: Packaging


Discipline: Packaging

Consentido is a line of five wines from the wine cooperative La Purisima in Yecla. They all have been made from just one grape variety. Because each grape and its wine has a unique character, we wanted to create individual labels, yet develop a harmonic picture of the entire world. The result was an imaginary landscape with many details that takes us on an exciting excursion of the wine. "Consentido" in Spanish means "spoiled," but can also be translated as "with meaning," both reflected in our design: pure typography and love to detail stand for the philosophy of La Purisima – sustainable viniculture and special (taste) sensations.

  • TARGET GROUPS Consumer / User


  • DEVELOPMENT TIME up to 12 months


Client / Manufacturer

Bodegas La Purísima

Bodegas La Purísima
Yecla, Spain


Ruska, Martín, Associates GmbH

Ruska, Martín, Associates GmbH
Berlin, Germany

Francisca Martín (Creative Direction, Art Direction), Paula Cano (Design, Illustration), Joao Colaco (Design)

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