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Symrise Brand New / Brand book

Symrise Brand New
Symrise Brand New
Symrise Brand New
Symrise Brand New

Discipline: Communication

Symrise Brand New

Discipline: Communication

Bring up to date the somewhat outdated corporate design of Symrise PLC – one of the world’s largest producers of scents and aromas. Ensure analog for more flexibility for the increased product range without neglecting the necessary homogeneity. The Symrise brand book forms the basis for the corporate redesign of this M-Dax listed company. The integration of new product categories is made more visible through increased variability and improved combinability, taking new components into account. Typo, color world and logo have all been systematically updated.

  • DATE OF LAUNCH 2016

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Africa, Asia, Australia/Oceania, Europe, North America, South America

  • TARGET GROUPS Other target groups:: Employees & Design Agencies

Client / Manufacturer

Symrise

Symrise AG
Holzminden, Germany

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Design

Heine Warnecke Design

Heine Warnecke Design GmbH
Hannover, Germany

Dirk Heine, Wiebke Alm, Sabine Herbach, Daniela Stein

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