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AXOOM / Corporate Design launch

AXOOM

Discipline: Communication

For the new start-up brand AXOOM, wirDesign has developed a robust corporate design that is scalable as required. As AXOOM’s business model is anchored in the online world, the idea of prizing the brand from its digital roots seemed like a natural progression. The result was a simple and strong design with a black, white and yellow color scheme, customized AXOOM font and reduction to typography and icons. The screen design and front-end templates for the browser-based platform were developed in close consultation with the client. For the brand’s launch, we additionally demonstrated the tool’s functions and added value with an explanatory film.

  • TARGET GROUPS Consumer / User, Trade / Industry

  • TARGET REGIONS Europe

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2015

Client / Manufacturer

AXOOM GmbH

AXOOM GmbH
Karlsruhe, Germany

Design

wirDesign communication

wirDesign communication AG
Berlin, Germany

Sebastian Kirmse (Creative Director), Doris Jantoljak (Art Director), Tanja Schulz (Account Management)

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