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CleverMixx / Hand blender

CleverMixx

Discipline: Product

CleverMixx

Discipline: Product

An elegant piano black in two shades ˗ glossy and matt ˗ define the look and feel of Bosch’s CleverMixx. Its ergonomically formed handle with an extra large, easy to press power button fits the users hand comfortably, while giving the blender a sleek shape. The use of lightweight material results in its ultra-light weight, making the CleverMixx effortless to use even for longer periods of time. The design and material together form clean lines, which support the blenders function: the easy to detach and dishwasher safe blender component with a new, splatter free blade section.

  • DATE OF LAUNCH 2016

  • TARGET REGIONS Asia, Europe

  • TARGET GROUPS Consumer / User

  • ASSESMENT CRITERIA Aesthetics / Design Quality, Brand Identity

Client / Manufacturer

Robert Bosch Hausgeräte GmbH

Robert Bosch Hausgeräte GmbH
München, Germany

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Design

Robert Bosch Hausgeräte GmbH

Robert Bosch Hausgeräte GmbH
München, Germany

Sascha Leng, Tobias Krüger, Helmut Kaiser

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