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new spaces / B2C magazine

new spaces

Discipline: Communication

new spaces

Discipline: Communication

In 2015 new spaces was relaunched with a revised focus. As a result, the publication moved away from being a purely B2B magazine featuring Gaggenau products toward a B2C format. Exciting portraits, background information, trend reports and feature stories that present unusual points of view and point the way toward new directions reflect the philosophy and positions of the Gaggenau brand even without making any direct reference to it. However, the magazine does indirectly communicate the Gaggenau brand values: authentic, uncompromising and extraordinary.

  • TARGET GROUPS Consumer / User, Trade / Industry

  • TARGET REGIONS Asia, Europe, North America

  • DEVELOPMENT TIME up to 12 months

  • DATE OF LAUNCH 2016

Client / Manufacturer

Gaggenau Hausgeräte GmbH

Gaggenau Hausgeräte GmbH
München, Germany

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Design

HOFFMANN UND CAMPE X

HOFFMANN UND CAMPE X
Hamburg, Germany

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Design

ringzwei

ringzwei
Hamburg, Germany

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