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The new Panamera. / Online magazine

The new Panamera.
The new Panamera.
The new Panamera.
The new Panamera.

Discipline: Communication

The new Panamera.
The new Panamera.

Discipline: Communication

Courage changes everything. We tell you why in our online magazine, released to accompany the car launches of the all new Porsche Panamera. While Porsche proofed its courage with the construction of the new Panamera, a luxury sedan and true sports car at the same time, we tell stories of courageous people, entrepreneurs, athletes, visionaries and show the Panamera from uncommon, not yet seen perspectives. The layout of the magazine is inspired by classical, high-class editorial design: concerted proportions, dosed white spaces, typographic details and perfect photography. Completed by tailor-made animations and surprising cinemagraphs.

  • DATE OF LAUNCH 2016

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Africa, Asia, Australia/Oceania, Europe, North America, South America

  • TARGET GROUPS Consumer / User, Trade / Industry

Client / Manufacturer

Dr. Ing. h.c.F. Porsche AG

Dr. Ing. h.c. F. Porsche AG
Stuttgart, Germany

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Design

UDG United Digital Group

UDG United Digital Group
Hamburg, Germany

Uwe Todoroff, Martin Spies, Michaela Heidl, Felix Burr, Simon Erdmann, Lisa Berberich, Samantha Landgrebe, Johannes Weil, Rebekka Heinisch

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