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DMC-GX80 / GX85 / GX7MK2K / Digital camera

DMC-GX80 / GX85 / GX7MK2K

Discipline: Product

Micro Four Thirds interchangeable lens camera: a perfectly balanced mirrorless camera to take anywhere for street photography of everyday scenes. Low-pass filterless model with a new engine for high resolution and sensitivity. Captures objects true to life with smooth gradation and fine details. Features a newly developed Dual Image Stabilization system perfect for street photography. Powerful image stabilization in all situations for 4K Photo shots or videos while walking. Post Focus allows the focus point to be selected after the shot. Users can create the exact shots they desire with fewer failures.

Discipline: Product

  • DATE OF LAUNCH 2016

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Further localization:: World

  • TARGET GROUPS Consumer / User

  • ASSESMENT CRITERIA Practical Use, Usability / Ergonomics, Brand Identity

Client / Manufacturer

panasonic

Panasonic Corporation
Osaka, Japan

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Design

panasonic

Panasonic Corporation
Tokyo, Japan

Yuhei Yamamoto

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