Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for
an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for
a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE
(free of charge)

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Auerberg Products / Product catalogs

Auerberg Products

Discipline: Communication

"Radically subjective" is the claim of the Bavarian furniture manufacturer and distributor AUERBERG. Founded in 2011, famous designers like the late James Irvine, Herbert Schultes, Alfredo Häberli, Tobias Grau and iF jury chair Fritz Frenkler are designing for AUERBERG. The twin-brothers Thomas and Martin Poschauko have developed a unique graphic design language for interpreting the claim in all promotional material like the product catalog, info flyers, invitations or the latest "operator manual." These pieces have become already collector items and foster the position of AUERBERG as being "radically subjective."

Discipline: Communication

  • DATE OF LAUNCH 2014

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Europe

  • TARGET GROUPS Consumer / User, Trade / Industry

Client / Manufacturer

AUERBERG Produkte

AUERBERG Produkte
Fischbachau, Germany

GO TO PROFILE
Design

Thomas + Martin Poschauko

Thomas + Martin Poschauko
Au bei Bad Aibling, Germany