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nomad is a new independent magazine, subtitled “The Magazine for New Design Culture, Business Affairs and Contemporary Lifestyle.” It offers a multifocal perspective on design by viewing the context of society, the economy, lifestyle and culture and asking how it relates to future trends. The title “nomad – where to go?” is an expression of a contemporary way of life, in which it seems that what we know and are familiar with is changing, being called into question and being redefined. nomad does not consider design with a focus on the object but instead people and their circumstances: these people are the users of design experiences.