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Hitachi Elevator HF-1 applies “HUMAN FRIENDLY” as the development concept to provide a further smooth ride. This product is the first stage of this development. Its design aims at maximizing a ride without stress by focusing users’ unconscious behavior and feelings. As a result, the interface of the control panel and the buttons are designed to allow users to operate intuitively. Furthermore, the high ceiling that reduces unpleasant pressure from a limited and closed space and the lighting that changes with human biorhythm are equipped to offer a comfortable riding experience to users.
Hitachi Building Systems Co., Ltd.
Global Business Strategy Planning
Kenta Kumagai, Akira Omachi, Kohei Shirai, Tatsuya Tokunaga, Kiyohito Fukuhara
Naoto Fukasawa Design Ltd.