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UNIFREEZE TC47 / Refrigeration unit

UNIFREEZE TC47
UNIFREEZE TC47

Discipline: Product

Discipline: Product

Refrigeration units for transportation control the temperature inside the cargo compartment in order to maintain the quality of food and other cargo during shipping. These refrigeration units were planned with the objective of providing high-quality, reasonably priced refrigeration units to contribute to food safety and security. Until now, typical moldings imitated a front grille, but we reduced the feeling of intimidation by starting with a base with a geometrical shape that fits well with the box shape of the cargo compartment and by chamfering the sides. Furthermore, by placing our brand logo symbolically on the sides, we expressed high quality.

  • DATE OF LAUNCH 2016

  • DEVELOPMENT TIME 13 - 24 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Trade / Industry

  • ASSESMENT CRITERIA Aesthetics / Design Quality, Brand Identity, Target Group Fit

Client / Manufacturer

Guangdong KINGTEC DENSO Co., Ltd.

Guangdong KINGTEC DENSO Co., Ltd.
Heyuan, Guandong, China

Design

DENSO Corporation

DENSO CORPORATION
Aichi, Japan

Akira Okamoto

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