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CHINESE NEW YEAR GIFT BOX / Pastry packaging

CHINESE NEW YEAR GIFT BOX
CHINESE NEW YEAR GIFT BOX
CHINESE NEW YEAR GIFT BOX

Discipline: Packaging

CHINESE NEW YEAR GIFT BOX

Discipline: Packaging

For Chinese people, the Lunar New Year means reunion and joy. It is said, "eating sweets brings a sweet new year.” Delicious sweet candy symbolizes the Chinese New Year with its wonderful sweetness. Jiu Zhen Nan's CHINESE NEW YEAR GIFT BOX is inspired by and fully embodies this traditional holiday. This gift box is unique in its variety of sweet treats; its packaging design crystallizes the Chinese culture with the calligraphic words of "Spring" and "Joy," conveying the festive happiness. Each small box contains popular treats for the holiday and is perfect for reunion feasts, personal or corporate gifting as well as visiting friends and relatives.

  • DATE OF LAUNCH 2017

  • DEVELOPMENT TIME other period:: 3 months

  • TARGET REGIONS Asia

  • TARGET GROUPS Consumer / User, Public Sector / Government

Client / Manufacturer

Jiu Zhen Nan Foods Co., Ltd.

Jiu Zhen Nan Taiwan Pastry
Kaohsiung City, Taiwan

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Design

Jiu Zhen Nan Foods Co., Ltd.

Jiu Zhen Nan Foods Co., Ltd.
Kaohsiung City, Taiwan

Yu-Han Su, Yu-Jie Guo, Kuan-Yu Huang, Chuan-Yua Sun

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