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Amazon Echo / Voice-controlled speaker

Amazon Echo
Amazon Echo

Discipline: Product

Discipline: Product

The Amazon Echo is a hands-free speaker you control with your voice. The Echo connects to the Alexa Voice Service to play music, control smart devices, provide information, news, sports scores, weather, and more ˗ instantly. All you have to do is say the wake word “Alexa” and the Echo responds right away. Tucked under the light ring is an array of seven microphones. With far-field voice recognition, Echo can hear you ask a question from any direction. The downward-firing speakers produce a 360° omni-directional sound. Echo’s voice-first interface enables people of all generations to embrace this Internet access point.

  • DATE OF LAUNCH 2014

  • DEVELOPMENT TIME 25 - 36 months

  • TARGET REGIONS North America

  • TARGET GROUPS Consumer / User

  • ASSESMENT CRITERIA Aesthetics / Design Quality, Practical Use, Innovation / Autonomy

Client / Manufacturer

Amazon

Amazon
Sunnyvale, CA, United States

Design

Amazon

Amazon
Sunnyvale, CA, United States

Amazon Design Team