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PT-P300BT / Label printer

PT-P300BT
PT-P300BT

Discipline: Product

Discipline: Product

This label printer for smartphones is designed for home use. With all the input functions reliant on a smartphone, the only function of the printer is label output, meaning that its size can be minimized and its design simplified. It could be even seen as an objet d’art in a room. Moving parts are distinguished intuitively by color, with low contrast gradation used to avoid too harsh a contrast for the home environment. The special app enables users to view beautiful pictures of how labels may actually appear in use. This product transforms the conventional image of label printers.

  • DATE OF LAUNCH 2016

  • DEVELOPMENT TIME 25 - 36 months

  • TARGET REGIONS Asia, Australia/Oceania, Europe, North America

  • TARGET GROUPS Consumer / User

  • ASSESMENT CRITERIA Aesthetics / Design Quality, Practical Use, Target Group Fit

Client / Manufacturer

Brother

Brother Industries, Ltd.
Nagoya, Japan

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Design

Brother

Brother Industries, Ltd.
Nagoya, Japan

Tomoyuki Nanno, Sakiko Kobayashi, Ikumi Okutsu, Takaaki Masuda

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