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BAOWOW! / Corporate gift set

BAOWOW!
BAOWOW!
BAOWOW!
BAOWOW!
BAOWOW!

Discipline: Communication

BAOWOW!
BAOWOW!

Discipline: Communication

Inspired by the traditional bamboo steamer, a circular box is designed with a contemporary touch to present the title of the notebook within. Upon lifting the lid of the box, an array of twelve customized crystal magnets comes to view as they sit in a circular fashion on the top tier. Matching infographics provides introduction and pronunciation of each of the twelve “Buns” in the notebook enclosed, whereas dotted pages encourage self-documentation. This also serves as a handbook for foreigners to make their own notes as they explore the wonders of the Chinese language and its staple food culture.

  • DATE OF LAUNCH 2016

  • DEVELOPMENT TIME up to 12 months

  • TARGET REGIONS Asia, North America

  • TARGET GROUPS Consumer / User

Client / Manufacturer

BEAMY

BEAMY
Shanghai, China

Design

BEAMY

BEAMY
Shanghai, China

Ronn Lee (Creative Director), Linz Lim (Art Director), Linz Lim, Vera Xu (Designer)