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Infinite Ruler / Tape Ruler

Infinite Ruler
Infinite Ruler

Discipline: Product

Discipline: Product

The Infinite Ruler is an innovative design for a new way of measuring: the focus is on the variety of lengths of the objects to be measured instead of on the length of the ruler. The ruler is designed in the form of a ring, which allows an intuitive action of gripping and pulling ropes to measure the length of an object.

This product demonstrates the natural human behavior in a practical way. Simple yet functional.
Jury Statement
We would like to thank the iF STUDENT DESIGN AWARD 2016 jury for giving us this great honor and we thank our supervisor, our mentor and our good friend Mr. Hongtao Zhang. We will keep the good work going and will enjoy doing it, as always.
Winner Statement

Loughborough University

Loughborough University
Loughborough, Leicester, United Kingdom

Fan Yang ,
Beijing Institute of Fashion Technology

Yue Li,
Loughborough University

Yipeng Wang,
Jianghan University

Wei Wang,
Sichuan Conservatory of Music&Fine Arts College

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