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Where Next? / Polar Bear Future

Where Next?

Discipline: Communication

Discipline: Communication

The ice of the Arctic is melting due to global warming. It is very difficult for polar bears to find ice floes and the Earth's natural environment has become increasingly endangered. This design is based on the idea of a warning, in the form of an exclamation mark shaped like a polar bear looking for an ice floe. This is supported by the slogan "Where next?", alluding to the question where the next ice floe will be for the polar bear. But there is also a deeper meaning: "Who will be the next victim of global warming?"

The polar bear’s hopeless journey to an inadequately small iceberg forms the image of an exclamation mark. This project doesn’t need any further explanation.
Jury Statement
Thank you so much for choosing my work! I feel really honored to receive the iF STUDENT DESIGN AWARD 2016! It really means a great deal to me!!
Winner Statement

Tainan University of Technology

National Taiwan University of Arts
New Taipei City, Taiwan

Zi-Gui Hong,
Tainan University of Technology

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