Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE (free of charge)

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Original / eco-environment


The books of fairy tale are the most precious memories in our childhood. Nevertheless, We changed the paper books to the Illuminated phone. How frighting lost. Parents doesn’t reading books any longer before bed. They refreshing the phone.Maybe the precious innocence is disappearing slowly. The poster prompted the significance of the real-books.



Wuxi, China