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Sea Shepherd-ChooseWisely / Advertising-Campaign

Sea Shepherd-ChooseWisely
Sea Shepherd-ChooseWisely

One third of the fish stocks in the world have already been overfished. More sea animals are caught and killed than generally can grow back. Above all, the by-catch is thrown back into the sea, even worse the sea animals are already dead or not capable of surviving anymore.

A social campaign for Sea Shepherd, in wich people are animated to think about the problem or even become socially active against it.

Three posters of blenders, held in a classical product advertising look. Each poster will feature a different sea animal, the Blue Whale, the Great White Shark and the Bluefin Tunas, all of which are living with the threat of extinction.


HAWK, Hochschule für angewandte Wissenschaft und Kunst

HAWK, Hochschule für angewandte Wissenschaft und Kunst
Renatastraße 11, 31134 Hildesheim
Hildesheim, Germany

Gülsen Cinar,
HAWK, Hochschule für angewandte Wissenschaft und Kunst, Hildesheim