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local. restaurant / Corporate Identity Design

local. restaurant
local. restaurant

Local. is a new vegetarian farm-to-table restaurant in NYC. The concept for their brand identity starts with the logo growing out of soil, representing the restaurant’s roots and how they are connected to natural, organic food. The brand identity utilizes earth tones of brown, green and orange through the various applications.


New York City College of Technology

New York City College of Technology
Brooklyn, United States

Hege Bryn,
New York City College of Technology