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People believe that grilling should be focused on 2 main things: unique quality of food & the social activity it facilitates. With this project, a fan assisted charcoal grill was innovated with the aim to improve these two aspects and the overall grilling experience for people living in smaller homes. These innovations include: safe & effortless charcoal lighting with an integrated electric ignition element, 1st fan assisted charcoal grill with different temperature zones, and a more user centered and refined use cycle. All of these innovations and functions have been derived from user research and product testing insights.