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COCO / Power Cable


Discipline: Product

Discipline: Product

Often, power cables are too long. They clutter up our living environment and look untidy. COCO jack’s unique design is a perfect solution to this problem. You can simply roll up the surplus cable: pull out the jack by turning the internal retracting cylinder, then roll up the surplus cable around the cylinder and, finally, push the jack back into the wall.

It's a beautiful minimalistic project. Redesigning a wall socket can be hard, but the shape is exactly what it needs to be: elegant, delicate and functional. Easy to understand how it works, helps with safety and spatial concept and ambience too. Congrats!
Jury Statement
A product design based on a user-centered concept that integrates efficiency, science, functionality and usability.
Winner Statement

Guangdong University of Technology GuangZhou City,China School of Art&Design

Guangdong University of Technology
Guangdong Province Guangzhou City, China

Kai Wang,
Jiangxi University of Finance and Economics

Yong CHen,
Jiangxi University of Finance and Economics

Fu Rao,
Jiangxi University of Finance and Economics

Liya Gu,
Jiangxi University of Finance and Economics

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