Unsupported browser

You are using an outdated browser. Please upgrade your browser to improve your experience.

Sign up for an Award

Participate with your entry in one of our professional or student awards.

Sign up for an award

Sign up for a Profile

Create your own profile and publish it in the iF WORLD DESIGN GUIDE.

Sign up for a profile

Learn more:

iF SOCIAL IMPACT PRIZE

Present your project for free and win your share of EUR 50,000 in prize money.

Publish your project

Hfeel / 3D logo

Hfeel
Hfeel

Have you ever felt the man in emergency exit sign lonely?
What if there was another person behind the door to help him?
This 3 dimensional logo for counseling center is based on that question.
Seen in front, it is just an emergency exit sign, with a lonely man. But when viewer's point of view moves, a man helping the lonely man appears.
We can apply this 3D logo to so many products.
Especially, this stand light shows essence of this 3D logo. Its lampshade rotates 360 degrees changing the lamp’s brightness. When fully brightened, the scene of the man helping the lonely man faces forward.
I hope this design could help everyone in need.

University

GyeongSan Science Highschool

GyeongSan Science Highschool
Gyeongsangbuk-do Gydongsan-si, South Korea